Nieman Journalism Lab |
- Instagram embeds are here, but not quite perfect for publishers
- Tribune’s newspapers will be the latest to be spun off
- In New Jersey, a university teams up with local news orgs to collaborate for impact
Instagram embeds are here, but not quite perfect for publishers Posted: 10 Jul 2013 12:16 PM PDT No more need for hacky workarounds or third-party solutions to put an Instagram photo or video on your website, we’re told:
There’s one way, though, in which it’s not particularly publisher friendly. Unlike, say, a YouTube embed, there’s no option on the embed code to set the width of your content well — it just defaults to 612 pixels wide. (Instagram’s web interface uses that size.) But 612 pixels is too wide for lots of publishers’ sites. For instance, the well on this Nieman Lab post is 570 pixels, so this pic from New Orleans Saints free safety Malcolm Jenkins extends into the right sidebar by 42 pixels: Not a great crime, but annoying. (Would be more than annoying if we had, say, a 400-pixel well.) Compare that to, say, a Twitter embed, which will automatically constrict its size (and reflow its content) at smaller widths — as in the second tweet embed below, which I’ve artificially confined to a 300-pixel box:
You can work around this by manually changing the width attribute on an Instagram embed’s iframe. That works okay at larger widths — here’s 570px, 400px, and 312px: But you’ll end up with awkward whitespace underneath the embed unless you also manually change the iframe’s height, which I’ve done here. The formula is height = width + 98px. So a 400px wide embed should be 498px tall. But trial and error indicates that sort of manipulation still only works down to 312px in width. Below that, the iframe warps and won’t maintain the famous square aspect ratio of an Instagram photo. Here’s 200px × 298px: So I guess we’ll still need hacky solutions after all. (If you’re desperate, you can always just use the actual raw photo, although Instagram would probably rather you not.) In the meantime, just add easy Creative Commons licensing options to photos, Instagram, and all will be forgiven. UPDATE: Friend-of-the-Lab Jeff Hobbs reminds me of the biggest problem with Instagram’s embeds: They won’t cooperate with responsive layouts. If you’re using media queries to fit a site into (say) the iPhone’s 320px width, a 612px Instagram embed will screw up your layout. (The same is true for YouTube embeds, but you can get around that by using FitVids.js or something similar.) But he has a solution! Create a custom Instagram embed at his site Embed Responsively. (Here’s an example of what it produces; narrow your browser width to see the responsiveness in action.) Jeff’s site will also make responsive-friendly custom embeds for YouTube, Vimeo, Google Maps, and more — check it out. |
Tribune’s newspapers will be the latest to be spun off Posted: 10 Jul 2013 08:13 AM PDT
But that said, the move very much fits into the broader trend of diversified media companies shedding their print and print-originating holdings. In 2008, my old employer, Belo, split into newspaper and broadcast halves, with the TV side taking on the company’s debt. (The TV side is now being sold to Gannett, which is leaning more heavily toward broadcast these days.) Media General shuffled its newspapers off to Warren Buffett to focus on TV. Time Inc.’s magazines are being sent on their way. News Corp. got to keep the name in its just-executed split, but it lost the non-newspaper moneymakers. Needless to say, separating print brands from their cross-subsidy-providing brethren makes it even more urgent that their business models get righted quickly. (It’s unclear what sort of a balance sheet the new Tribune publishing company would have at birth — what debts and financial assets it would start life with.) One noteworthy item in the Tribune split: The company’s equity interests in CareerBuilder and Classified Ventures will remain with the broadcast side and not travel with the newspapers. CareerBuilder and CV (which owns Cars.com) represent much of what the newspaper industry has left to show for its once-mighty classified ad business. Both were started as joint ventures of newspaper companies and represented their strongest response to the Craigslists, Monster.coms, and eBays of the world. David Carr reports that CareerBuilder and CV’s publishing agreements with Tribune newspapers will remain in place after the spinoff, and I’m sure there are good business reasons for the decision. But still — that Tribune’s ownership share of those assets won’t move with the newspapers seems almost a little cruel, doesn’t it? |
In New Jersey, a university teams up with local news orgs to collaborate for impact Posted: 10 Jul 2013 07:41 AM PDT Editor’s note: Our friends at J-Lab have a new report out on an interesting subject: how public broadcasters — in radio and television — are trying to fill some of the void created by cutbacks at newspapers. In a number of states, the strategy has been to build new collaborative networks and make a greater investment in doing journalism. You can read the full report online, but we’ll be pulling out some of the most interesting elements from it here at Nieman Lab over the next few days. Today, we look at New Jersey, where a university-based collaborative is bringing together many of the state’s news outlets big and small. The germ of the idea came at a 2011 meeting in Newark. What was going to happen to news coverage once Gov. Chris Christie spun off the state-owned New Jersey Network (NJN) of radio and television stations? As the group of funders, journalists, academics and public broadcasters from New York City and Philadelphia mulled various possibilities, a voice piped up: “What we probably need here is a co-op, sort of like the Associated Press.” That idea, recalls media blogger and critic Jeff Jarvis, sprung from Debbie Galant, the queen of hyperlocal news startups who’d founded Baristanet.com a decade ago in Montclair. The notion germinated for a year and took firm root at Montclair State University (MSU).
The Commons is one part of MSU’s Center for Cooperative Media, a unique initiative at the School of Media and Communication. While many journalism schools are innovating around news entrepreneurship, Montclair State has gone in a new direction. In the past year, it’s created an actual bricks-and-mortar hub with office space and production facilities for New Jersey news outlets, including all its public broadcasters. NJTV Public Media New Jersey and WNYC’s New Jersey Public Radio have on-campus bureaus in a new university facility. They’re joined by a half dozen other news organizations. “The idea is: If they are just hanging around, things are going to happen,” said Jarvis, who is also director of the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York’s Graduate School of Journalism. “Indeed, things have happened.” MSU’s efforts are still shaking out, but Jim Schachter, WNYC’s vice president of news, called them “interesting and important. The old ways of doing things are not working. It’s important to figure out the new ways of doing things.” Spearheading the initiative is Merrill Brown, founding editor-in-chief of MSNBC.com who was named in August 2012 as the school’s inaugural director. “What we’re doing is really unique,” he said. “It’s different because of the complexity of the partnerships and the number of partnerships.” MSU offered NJTV a New Jersey studio and newsroom space at a cut-rate price. NJTV now has a 25-person operation that produces, with student help, a newscast five nights a week in the school’s new production studios. New Jersey Public Radio — acquired in the NJN split up by WNYC’s parent, New York Public Radio — has space for a two-person bureau at the school — its first office outside of New York City. MSU also has offices for the New Jersey sites of AOL’s Patch.com; NJSpotlight.com, a public issues news site; North Jersey Media group, which includes The (Bergen) Record; NJ.com, a digital alliance of 12 newspapers in the state; and WBGO, a noted Newark-based news and jazz station. Reuters has signed on to use the university newsroom in regional emergencies. MSU’s ambitions align with public broadcasters’ aspirations to beef up their local news coverage through partnerships. “We want to be able to multiply our forces by collaboration. That is important to us,” Schachter said. “Also, we want an opportunity to know what others are doing so we can provide a megaphone.” For now, apart from the nightly newscast, most of the action is around the NJ News Commons. Already Galant has gathered hyperlocal news sites for training in business development, developed a daily digest of the best partner stories, and convened hackers in the state. Going forward, there are plans to award microgrants for investigative reporting and seed grants to help launch new startups. She has launched an immigration project to curate and develop stories on New Jersey’s foreign-born population. (The state ranks fifth in the nation in the number of foreign-born residents.) The Commons has also launched content sharing via Repost.us, which allows a pre-approved list of publishers to republish complete articles, including images, links, and multimedia. Repost also picks up any content updates within 10 minutes of any changes. “I think the proudest accomplishment of the Commons is the establishment of the Repost.us network,” Jarvis said. But its other goals are to grow and support the news ecosystem and improve the quality of the journalism. Leading the charge for all this activity is the Geraldine R. Dodge Foundation. Other foundations, such as the Knight, Wyncote, and Patterson foundations and the Community Foundation of New Jersey have also stepped up. Grants have funded new production studios at the university, training, and collaborative reporting efforts, including around the aftermath of Hurricane Sandy. In WNYC’s eyes, “it’s a good business proposition,” Schachter said. WNYC bought four North Jersey public-radio stations in the NJN split-up. The following year, WNYC began ratcheting up its news-reporting capacity. Now, about 30 percent of WNYC’s audience is in New Jersey, and Schachter said there might be another bureau soon in Trenton, the state capitol. “We are investing substantially in journalists to cover New Jersey in an enterprising way,” he said. WNYC already has reporting partnerships with New Jersey Spotlight and The Record, flagship of the North Jersey Media Group. Schachter said he’d like to see public media playing a leadership role. “We need to focus on enterprise reporting that is not being done elsewhere,” he said. True to the state’s pattern of being shoehorned in between the New York City and Philadelphia media markets, the successful bidders for the NJN licenses were public broadcasters from those two cities. At the time, Montclair State also tried to bid on some of the properties, but lost out to WNYC. WHYY in Philadelphia purchased five stations serving South Jersey. WNET won the state’s public TV licenses and began developing NJTV. There were, however, assurances that the new owners would not be carpetbaggers. “I said, ‘No, no, you don’t really want to [operate] a public broadcaster,’” said Jarvis, who was consulting with MSU. “But you can have a relationship with them. In fact, they need you.” That paved the way for NJTV to be housed at MSU. MSU’s Brown sees the role of the Center for Cooperative Media as providing office space and state-of-the-art production facilities, student workers, training, and assistance with media partnerships. Finding the funding to support that falls in his lap. “No one has under one roof the array of assets we have,” he said. “Some people may have deeper relationships.” He signed on knowing the university had big plans: The university will build a new building for the school in the next few years and Brown said he expected to launch a journalism major (it’s now a minor) in fall 2014. He says he’s up for the challenge of building that program “from scratch.” For now, he’s strategically meeting with people in Montclair and Manhattan to develop donors. He acknowledges that raising money to fund the Montclair media hub will be a challenge. “A lot of people think media are in decline,” he said. So far, no Philadelphia news outlets have an office at the university; however, WHYY’s NewsWorks.org is one of the Commons partners. It remains to be seen whether Montclair State can create collaborative opportunities and amplify state news while also honoring news organizations’ jealously guarded independence. It also must not create competition for funding that many of the nonprofit news partners need as well. “Collaboration for impact and getting the word out to more people is desirable,” Schachter said. “I am opposed to collaboration for the sake of collaboration.” Jarvis sees great potential in the MSU initiative and great need, especially with last month’s announcement that the Newark Star-Ledger would shut down by year’s end without givebacks from its unions. “Because we have no media, this is a blank slate,” he said. “So we have the chance to really leapfrog and build something amazing.” Photo of New Jersey Turnpike postcard by Boston Public Library used under a Creative Commons license. |
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