Thursday, January 25, 2018
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What’s clear is that Facebook has plenty of data from users already, which it can — will — use in conjunction with its two-question survey. By Shan Wang. |
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“We know a great deal about how to make linear television and we've been doing it a very long time, but there is a generation of people who currently don’t have cable subscriptions, and who won't have cable subscriptions, that are beginning to form different habits around how they consume news.” By Ricardo Bilton. |
The Big Lead / Ryan Glasspiegel
ESPN is exploring the sale of FiveThirtyEight →An ESPN spokesperson provided the following statement: "FiveThirtyEight is a tremendous asset to ESPN, and together we've created exceptional content. We are exploring, with Nate, a variety of options for the future, and any discussion of exactly what that might look like would be premature."
BuzzFeed / Alex Kantrowitz
Here’s what Facebook’s local news and events section looks like →“Click the banner and the module opens to a screen with local updates from “Pages in your area.” And the weather. The pages come from all sorts of organizations. Showing up in this test: The local health care authority, the county auditor, the state college library. In this test, Facebook displayed stories of local interest, including some from The Olympian, a local newspaper, and the Grays Harbor Scanner — a local police activity feed and community news source.”
Bloomberg / Selina Wang
Twitter is working on a Snapchat-style video sharing tool →“The company has a working demo of the camera-centered product, according to people who have seen it, but the design hasn't been finalized, nor has the timing of its debut. The tool could change significantly over the next several months, they said. The goal of the new feature is to entice people to share video clips of what's happening around them.”
Solution Set / Joseph Lichterman
How The Dallas Morning News builds subscriber loyalty with a Facebook Group →“The marketing team will create Facebook events within the group, and members will be able to RSVP and get a notification to remind them of the event. Hannah Wise, an engagement editor at DMN, regularly asks members of the Facebook Group to share good things that have happened to them. Members have posted about visits with family, trips to the Texas State Fair, and more. One member even shared that at 62 years old she graduated from community college.”
Philly.com / Minneapolis Star Tribune