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Friday, July 7, 2017
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Here's what happened the last time audio producers got better dataWhen radio ratings got more precise, it changed how programmers saw their audience. Are podcasters heading for something similar? By Gabe Bullard. |
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Fake news bots are so economical, you can use them over and overPlus: New Omidyar/Soros money for factchecking, changing your mind but not your vote, and lessons from Wikipedia. By Laura Hazard Owen. |
What We’re Reading
Nieman Reports / Glenn Jeffers
How newsrooms are changing how they report on gun violence →
‘I had been thinking about how to write about gun violence, and it struck me that so much of the media narrative was focused on these horrific acts of terrorism or mass shootings. But when you look at the whole of gun violence in America, that's just a drop in the bucket.”
Fusion Media Group / David Ford
Fusion is being relaunched as Splinter →
“Splinter will serve as a news and politics site for a justice-minded, inclusive, and incisive audience…In addition, Splinter serves as a destination for readers to get a curated offering of the most compelling journalism being published across Gizmodo Media Group on a daily basis.”
Poynter / Kristen Hare
Berkeleyside has raised $556,000 of its $800,000 goal. Here’s how it’s turning fans into funders. →
“Berkeleyside’s direct public offering permit expired in February, at the one-year mark, so the news organization applied and was approved for another year. It’s now raised $556,000 of its $800,000 goal. That money, which comes in a minimum of $1,000 investments, means the site has gone after regular readers as well as big investors.”
Manchester Evening News / Charlotte Dobson
BBC announces new 200 digital jobs →
“The roles will see staff working with content teams to design, create and test new technology, as well as helping build new apps, games and websites”
News Media UK
Newsquest CEO: Communities need trusted local journalism →
“The Grenfell Tower fire has highlighted the need for local authorities to be open and accountable to the public via a robust local press – and a series of local newspaper launches over the past year are signs that the tide may be starting to turn for the industry”
The Wall Street Journal / Joe Flint
In TV ratings game, networks try to dissguys bad newz from Nielsen →
“In a game largely sanctioned by TV-ratings firm Nielsen, television networks try to hide their shows' poor performances on any given night by forgetting how to spell. That explains the appearance of ‘NBC Nitely News,’ which apparently aired on the Friday of Memorial Day weekend this year, when a lot of people were away from their TVs. The retitling of "NBC Nightly News" fooled Nielsen's automated system, which listed ‘Nitely’ as a separate show.”
The Drum / Taruka Srivastav
How media businesses are keeping up with the ‘feverish’ pace of digital disruption in India →
“The next 100 million users coming online are local language users. There has been a 10x growth in 'local language' searches over the past one and a half years due to increasing availability of Indic keyboards and keypads on smartphones”
The New York Times / Daniel Victor
51 Times that the aggregator Distractify says its copyright was violated →
“Distractify, a viral content site that fills Facebook news feeds with feel-good posts built largely on repackaging content from other websites, is suing another site that it says repackaged content from its website.”
Seven League / Daniel Ayers
How AMP impacted soccer team Newcastle United’s web traffic →
“Both drove similar traffic volumes – but the AMP page is only shown in mobile search results, and AMP traffic came from 60% of the impressions and consequently had a significantly better CTR: 6.12% for the regular page is pretty healthy anyway, but 10.64% for the AMP page is very good.
The AMP format has helped Newcastle capture additional traffic for one of the most important revenue-driving events in any club's calendar, for a minor tech development outlay.”
Digiday / Lucia Moses
Fewer stories, more spinoff brands: How NBC News is shifting to loyal visitors →
“Part of changing timeworn news reporting habits meant setting new performance goals that were once focused on unique visitors and page views. NBC News now looks at depth, as defined by the amount of content each person consumes in a given month; video starts; and loyalty, which it measures as the number of users who have visited the site five or more times in two consecutive months.”