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Wednesday, May 24, 2017
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Americans don’t really like the media much — unless it’s their go-to news outlets you’re asking aboutJust 24 percent of Americans said they regard “the news media” as “moral,” but that number jumps to 53 percent for the media they consume often. By Shan Wang. |
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How The Washington Post plans to use Talk, The Coral Project’s new commenting platform“By outlining and making clear what your expectations are for the space, you're already creating a greater likelihood of success." By Joseph Lichterman. |
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“Complementary, not competitive”: Philly’s NBC 10 is using web exclusives to find new viewers“Storytelling is a differentiator. I wish we did more of it on the air, but since we don’t, we’re doing it in digital. By Ricardo Bilton. |
What We’re Reading
Business Insider / Nathan McAlone
The 7 highest-paid U.S. CEOs last year were all in the media business →
In ascending order, at Time Warner, Comcast, Activision Blizzard, Discovery, Disney, CBS, and Charter.
PressGazette / Dominic Ponsford
The Times of London launches a paid premium content website for lawyers called The Brief →
“The new premium service has been spun out of an existing free newsletter and will cost £4 a week for new subscribers, or an additional £1 a week for existing ones. It promises to provide daily news, practice area investigations, podcasts, and detailed analysis from guest writers. It will also host events, round-tables, networking groups and online forums.”
BuzzFeed / Scott Bryan
How Newsround, the BBC’s news show for kids, covered the Manchester attack →
“We can put this event into context, because children can think very literally about something and they can equate events that have happened in a different town or city very directly with their own lives and worry about it impacting their own lives”
Reporters Committee for Freedom of the Press
Jeff Bezos donates $1 million to Reporters Committee for Freedom of the Press →
“This generous gift will help us continue to grow, to offer our legal and educational support to many more news organizations, and to expand our services to independent journalists, nonprofit newsrooms and documentary filmmakers.”
The Washington Post / Elizabeth Dwoskin
Google now knows when its users go to the store and buy stuff →
“Google has begun using billions of credit-card transaction records to prove that its online ads are prompting people to make purchases – even when they happen offline in brick-and-mortar stores, the company said Tuesday…the announcement also renewed long-standing privacy complaints about how the company uses personal information.”
Axios / Stef W. Kight
Media companies published a record number of Trump-Russia stories last week →
“The number of people who actually saw those stories on Facebook was second only to when BuzzFeed published an unverified Trump dossier in January. More people liked or commented on Trump-Russia stories right after Michael Flynn was fired, but the reach during that time was not as high, meaning fewer people saw the story.”
Association of National Advertisers
Bot fraud in digital advertising is down 10 percent from last year →
But still $6.5 billion worldwide. “Nine percent of desktop display and 22 percent of video spending was fraudulent. This was a decline from the previous year when display advertising fraud was reported at 11 percent and the fraud rate for desktop video was 23 percent.”
BuzzFeed / Zeynep Tufekci
Don’t let ISIS shape the news: The struggle to cover terror →
“One could argue that social media virality is part of the problem, but I have to say: People on social media have gotten better and better at this. I follow thousands of people across the political spectrum on various platforms for work, and most people have gotten wise to the game”