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Wednesday, February 8, 2017
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With its new Spotify bundle, The New York Times is chasing a new, younger base of subscribers“We're beginning to focus much more seriously on how many young people we have engaging with us and how we deepen those relationships.” By Ricardo Bilton. |
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Independent Journal Review wants to be recognized (and not just for its impressive traffic numbers)“We’re still quite a ways off from that being a majority of our revenue, but for publishers in general, the ones that thrive I believe will be the ones that make subscribers and members the majority of their revenue.” By Shan Wang. |
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Don’t ask users to tag unemployed friends (and other lessons for newsrooms on Facebook)“People want their social feeds to reflect the best versions of themselves.” By Laura Hazard Owen. |
What We’re Reading
Shorenstein Center
The Washington Post’s David Fahrenthold on how to cover Trump’s tweets →
"If it turns out that Trump is just yelling at the television, and not actually talking about something that he's going to do, I think our coverage of those things will change.”
Politico / Joe Pompeo
Wall Street Journal editor to face his critics →
“Amid growing newsroom discontent over his perceived resistance to critical coverage of Donald Trump, Wall Street Journal editor in chief Gerry Baker will host a town hall meeting next week where he is expected to address the paper's reporting on the new administration and answer questions from his staff.”
BuzzFeed / Alberto Nardelli
The president of Italy’s lower house is launching a campaign against disinformation and online abuse →
"Fake news has always existed, but online its impact is potentially boundless. The most worrying aspect is that fake news, whether it's driven by profit or as political propaganda, is all too often an antechamber to hate. It is the combination between fake news that targets adversaries, and the hate this enables, that risk short-circuiting our democracies. It not only pollutes the debate, but it may distort how consensus is built."
CNN / Dylan Byers
Condé Nast has been in talks to buy The Hollywood Reporter and Billboard →
“Negotiations came to a standstill in December after Condé Nast balked at Eldridge’s asking price — but sources disagree as to whether or not the negotiations are over.”
Digiday / Lucia Moses
‘Not a schmooze sell’: Pricey publisher subscriptions require a special sales approach →
“Politico Pro found that people were twice as likely to renew their subscriptions when they were contacted four rather than two times a year to check on their service and that if a customer subscribed for two years, the chances of them renewing were around 95 percent.”
Digiday / Jessica Davies
In Facebook-led coalition to fight fake news, French publishers face resource strain →
“All publishers view the collaborations as an important step forward to reducing the plague of fake news, though some are unsure how sustainable it will be. There is even a little resentment in some quarters. ‘I'm not sure this is enough,’ said Liberation's head of digital, Xavier Grangier.”
Digiday / Sahil Patel
News publisher Attn is crowdsourcing Facebook Live coverage →
Rather than send members from its own team to recent protests, Attn pre-selected protesters to cover the events.
Facebook Media / Josh Mabry
Here are some tips for news orgs from Facebook →
This blog from Facebook shows examples of posts it says were successful during the presidential inauguration and Women’s March.