Thinknum Media / Joshua Fruhlinger
Vice goes on a hiring spree after its $250M debt infusion →“But after a year-long hiring slowdown that saw openings go from 80 to just 18, Vice appears to be turning things around a bit. The company has added roughly 50 new openings in early May, and early sign that the company is turning itself around with a new path forward.”
The Guardian / Emily Bell
How ethical is it for advertisers to target your mood? →“How do you feel about this article? Distracted already? Here, have some Ritalin, the extremely unproblematic drug that helps you concentrate. I see you are yawning: time for a giant cup of tasty Nescafe, every bit as good as something that has been blasted out of a shiny Italian steam machine for £10 a cup. Ah yes, Italy, now is exactly the right time to visit Venice, before it fills up with tourists, because I know that by this stage in the paragraph you are feeling in need of a holiday.”
Wall Street Journal / Keach Hagey, Lukas I. Alpert, and Yaryna Serkez
See the sad decline of local newspapers — in charts →“At three national papers, The Wall Street Journal, the New York Times and the Washington Post, circulation dropped an average of 29%. By comparison, the median drop at major metro papers with circulation of more than 200,000, like Hearst's Houston Chronicle and Tribune Publishing Co.'s Chicago Tribune, was a steeper 41% over that time frame.”
New York Post / Keith J. Kelly
Columbia Journalism Review / Nina Jankowicz
Ukraine made a comedian its president. Here’s what US media can learn →“Zelensky, like Donald Trump in the 2016 campaign, is a political novice and expert entertainer whose campaign made for gripping political television. Poroshenko, like Hillary Clinton, was hampered by his much longer record of public service, which the networks—at least those he does not own—scrutinized. And Ukraine itself, like the United States, has a sensationalist, ratings-driven and politically polarized news environment that requires viewers to consume content from multiple sources in order to piece together a version of the truth.”
Wall Street Journal / Lillian Rizzo
The Guardian / Oliver Burkeman
Columbia Journalism Review / Madeleine Wattenbarger
The front line of Mexican media is DIY community radio →“Many of the 51 community stations across the country are in poor rural and indigenous areas that lack other forms of media. They're often prominent advocates in local human rights struggles, giving voice to social movements not covered in the mainstream press. In a country where both journalists and activists face serious repression, community radios are at the nexus of the struggle for freedom of expression.”
TechCrunch / Catherine Shu
NBCUniversal will now display QR codes during some TV shows to take viewers directly to e-commerce →“ShoppableTV is the latest initiative by NBCUniversal to remove points of friction that lower advertising conversion rates. Other ones include a partnership with Sky (which, like NBCUniversal, is owned by Comcast) to develop targeted advertising for TV and a machine learning tool named the Context Intelligence Platform that picks the best moments in a show to place specific commercials by scanning scripts, closed captions and visual descriptions.”